SmileSafari
SmileSafari
Social Media App Design
Social Media App Design
Year: 2024
Year: 2024
Figma
Figma
Introduction
SmileSafari is a travel-focused social media app designed in Figma to encourage positivity,
connection, and mindful sharing. The concept reimagines how people document their
journeys by shifting the focus from comparison-driven posting to uplifting storytelling and
meaningful experiences. Through a bright, welcoming interface and intuitive layout, the
design invites users to share moments that highlight culture, discovery, gratitude, and
personal growth.
SmileSafari is a travel-focused social media app designed in Figma to encourage
positivity, connection, and mindful sharing. The concept reimagines how people
document their journeys by shifting the focus from comparison-driven posting to
uplifting storytelling and meaningful experiences. Through a bright, welcoming
interface and intuitive layout, the design invites users to share moments that
highlight culture, discovery, gratitude, and personal growth.
SmileSafari
SmileSafari
Social Media App
Social Media App
Social Media App
Get App
Get App
Process
Early wireframes focused on building an intuitive user flow that encourages sharing meaningful
moments rather than rapid, endless scrolling. A bright blue and yellow color palette was intentionally
chosen to evoke optimism, energy, and openness. Blue conveys trust and calm, grounding the
interface, while yellow introduces warmth and excitement—mirroring the joy of discovering new
places. Also, it features an augmented reality feature enhances exploration by allowing users to
discover places in real time as they move through their surroundings. By simply opening the
camera within the app, travelers can point their device at streets, landmarks, or neighborhoods
to reveal interactive overlays that highlight points of interest, cultural insights, and positive
community recommendations.
Early wireframes focused on building an intuitive user flow that encourages sharing
meaningful moments rather than rapid, endless scrolling. A bright blue and yellow
color palette was intentionally chosen to evoke optimism, energy, and openness.
Blue conveys trust and calm, grounding the interface, while yellow introduces
warmth and excitement—mirroring the joy of discovering new places. Also, it features
an augmented reality feature enhances exploration by allowing users to discover
places in real time as they move through their surroundings. By simply opening the
camera within the app, travelers can point their device at streets, landmarks, or
neighborhoods to reveal interactive overlays that highlight points of interest,
cultural insights, and positive community recommendations.
Conclusion
The result is a vibrant, user-friendly design that visually and functionally supports SmileSafari’s
mission of fostering positive, experience-driven social sharing. By blending travel exploration
with intentional design, SmileSafari transforms social media into a space where inspiration
and positivity guide the journey.
In the final stage, the layout was refined for digital distribution, with attention to
alignment, spacing, and visual balance. The result is an email design that
communicates opportunity with clarity and care, reflecting the supportive mission
behind the scholarship program.
Scholarship Email
DreamSpace
SmileSafari
Social Media App Design
Year: 2024
Figma
Introduction
SmileSafari is a travel-focused
social media app designed in
Figma to encourage positivity,
connection, and mindful sharing.
The concept reimagines how
people document their journeys
by shifting the focus from
comparison-driven posting to
uplifting storytelling and meaningful
experiences. Through a bright,
welcoming interface and intuitive
layout, the design invites users to
share moments that highlight
culture, discovery, gratitude,
and personal growth.
SmileSafari
Social Media App
Social Media App
Get App
Process
After creating the drawings, I curated
a selection that worked together
visually and conceptually. In the design
phase, I translated the artwork into a
cohesive publication format. I arranged
spreads to balance image and negative
space, allowing the hand-rendered
qualities—line weight, color layering,
and subtle imperfections—to remain
the focal point. Typography was kept
minimal to support the visuals and
reinforce the contemplative nature
of the project.
Conclusion
In the final stage, the layout was
refined for digital distribution, with
attention to alignment, spacing, and
visual balance. The result is an email
design that communicates opportunity
with clarity and care, reflecting the
supportive mission behind the
scholarship program.
Scholarship Email
DreamSpace